Kellblog is a blog by Dave Kellogg, an advisor, director, blogger, and podcaster. The blog covers topics related to starting, leading, and scaling enterprise software startups, including company strategy, financing strategy, go-to-market strategy, sales, marketing, positioning, messaging, and metrics. The "Best of Kellblog" page features a curated list of the author's favorite and most popular posts, grouped by topic. 


Best of Kellblog - Kellblog

This website, Exit Five, provides articles and resources for B2B marketers. The article focuses on how Leela Srinivasan, former CMO of SurveyMonkey, structured a 100-person marketing team. It breaks down the roles and responsibilities of each team, including Growth Marketing, Product Marketing, Brand Marketing, Demand Generation, Communications, and CX & Advocacy. The article highlights the importance of collaboration, alignment with business goals, and customer-centricity in building a successful marketing organization. 
