New portal connects brands with creators

This website, Inside Retail, is an Australian news and information platform focused on the retail industry. The article specifically discusses the importance of plus-size fashion for brands and how failing to cater to this market segment can be detrimental to their success. However, the full article is only accessible to subscribers of Inside Retail Pro. 


Brands failing plus-size, are failing!

This website article from The Curvy Fashionista discusses the lack of representation of plus-size women in the fashion industry, particularly at New York Fashion Week. It uses data from the Mys Tyler app, which has over 600,000 users, to show that the average American woman is considered plus-size, yet only 0.8% of looks at fashion week are plus-size. The article argues that this disparity is shocking and highlights the need for better representation and inclusivity in fashion. It also provides insights into the average American woman's size, height, and cup size, and offers advice to brands

The Average American Woman is ‘Plus Size

The website article is about Revel The Runway, a size-inclusive fashion show coming to Canberra in March 2025. The show is being organized by plus-size content creator and stylist Amy Abrahams, who aims to make fashion more accessible and relatable for everyone. The article highlights the lack of size diversity in the fashion industry and how Revel The Runway will showcase diverse models and local designers, promoting body positivity and inclusivity. 
